Pride season is almost here, and the energy across Q.Digital is building fast. We’re spotlighting every activation opportunity available across our network, giving you an inside look at the So.Gay Pride House event taking center stage this June, and reflecting on the 2026 Queerties — where Lexus reminded everyone what a decade of authentic commitment to the LGBTQ+ community really looks like.
Pride Season and World Cup, across Q.Digital
Annual tentpoles drive high audience engagement across brand safe environments.
[World Cup Celebration Opportunity] Outsports Soccer: Power26 – 26 out LGBTQ people who shaped the world of soccer, profiled as the World Cup approaches. Brands can also align with Outsports’ Emmy Award-winning video programming including, “Ballin Out” and “More Than a Number”.
Queerty Pride50 – 50 LGBTQ+ individuals and moments that created a cultural moment this year, celebrated through videos, profiles and across our social channels.
GayCities Pride Finder – Your go-to hub for all things Pride, providing searchable insider tips and key information on over 100 Prides worldwide.
LGBTQ Nation Pride in Pictures – A curated visual celebration of Pride across the community.
INTO’s 25 Under 25 – Recognizes the rising stars of Gen Z LGBTQ activism and advocacy.
So.Gay Changemakers So.Gay celebrates 30 next-gen Pride Changemakers — the activists, creators, filmmakers, and influencers shaping what comes next.
Don’t for get to include Audience Accelerator in your media mix this summer for targeted reach at scale.
So.Gay’s Pride House: Creator Partnerships available
Pride programming goes live across Q.Digital in May. For brands looking for unique experiential opportunities, So.Gay Pride House brings to life creator partnerships with strong social reach. On June 3rd in Brooklyn, NY, So.Gay brings together 500+ LGBTQ tastemakers, creators, and changemakers across two stages featuring seven world-renowned DJs, artists, and performers from across the nation.
The evening includes the first-ever So.Gay Ally Award presented to a top TV star, a 12-member influencer host committee with 6M+ combined followers, and 50 celebrity guests of honor, generating thousands of photos, videos, and social mentions and tens of millions of social media impressions. Let’s get your brand involved!
Schedule a meeting with your rep, or [email protected].
Partner Spotlight: Lexus at The 2026 Queerties
The 14th Annual Queerties delivered one of the biggest nights in LGBTQ culture, and once again, Lexus was at the center of it. The partnership now spans a decade, making it one of the longest-running brand commitments in LGBTQ media.
This year’s presenting sponsorship by Lexus was fully integrated across every dimension of The Queerties: digital, live, social, and content. Lexus held 100% share-of-voice across three sponsored award categories, dedicated display and video throughout the digital voting program, and custom first-impression takeovers with branded site skins on Queerty.
On the night itself, the new Lexus Lounge served as the exclusive backstage experience: a branded VIP space where presenters and award winners chatted on video with Lexus influencers, creating behind-the-scenes content and IG Live moments that extended the brand’s presence well beyond the room. Post-event, Q.Digital produced custom recap videos featuring Lexus Lounge footage, distributed with full Lexus branding across social and on-site.
2026 Queerties highlights:
2.5M audience votes cast (avg/annual)
1.41B people reached through media coverage
$627M+ in total media value
227 pieces of media coverage
5M+ video views across Instagram, TikTok, and YouTube
Thank you Lexus! This is what sustained investment in LGBTQ media looks like, not a one-off activation, but a brand woven into every moment of the biggest night in queer culture. The results compound year over year, and 2026 was the strongest proof point yet.
Let’s discuss how your brand could create its own legendary integration at The 2027 Queerties. Contact us.